Hello, this is MIHO from Poponeko.
The days are getting warmer, and I’m really enjoying basking in the sun with my beloved cat, Rin-chan, these days.
During this time of year, there’s one thing I can’t help but worry about: my cat getting lost. I always think I should take precautions with a cat collar and an ID tag, but my cat, Rin-chan, is very skittish. She’s the type of cat who gets bothered by even the slightest bit of discomfort.
This time, I’d like to introduce an ID tag perfect for cats like her. We’ve added new colors to our "Non-Dangling ID Tag," which is designed with kindness as our top priority to minimize stress and burden.
The "Non-Dangling ID Tag" Aimed at Zero Burden for Cats

Even for strictly indoor cats, an "ID tag" is a vital lifeline you should always have on hand for emergencies, such as panic during a natural disaster or an unexpected escape.
However, ID tags that dangle from metal hardware can make a clinking sound every time the cat moves, or hit their food bowl while they’re eating...
For sensitive cats, this might be a bit uncomfortable. It can sometimes even be a source of stress.
That’s why Poponeko proposes the "Non-Dangling ID Tag," which sits snugly against the collar. Because it threads onto and is fixed to the collar strap, it doesn’t dangle or swing around.
It’s a popular item among many cats and their owners as it helps bring the burden on the cat as close to zero as possible.
The Long-Awaited New Series! "Colors" Has Arrived

We are excited to announce that a new series, "Colors," which allows for even more fashionable options, has joined our highly popular "Non-Dangling ID Tag" line-up!
In response to warm requests from customers who said, "I want more color choices for the ID tag to match the collar," we have prepared a rich variety of colors.
Even Choosing is Fun! A Rich Variety of 7 Colors
In addition to the three basic colors—"Black," "White," and "Red"—we are introducing four new colors!
- "Gray" that blends in with any coat color or collar
- "Pink" that is soft and gentle
- "Green" for a fashionable, effortless look
- "Blue" that is chic and sophisticated
Whether you coordinate them with a matching color collar or choose a different color as an accent, the time spent planning the look is sure to be fun.
A Gold Plate for Extra Style
The "Colors" series combines a vivid silicone base with an elegantly shining gold plate, resulting in a luxurious design.
Same Functionality and Strength

Even with the new design, the gentle, cat-friendly construction remains the same.
Surprisingly Lightweight and Compact Design That Doesn't Get in the Way
It weighs just about 5g. It's surprisingly light—about the weight of five 1-yen coins—so it won't be a burden on your cat's neck.
Furthermore, the length of the ID tag is intentionally designed to be a compact 59mm. It fits the curve of the collar so naturally that your cat may even forget they're wearing it.
Slightly Thicker Silicone for Increased Strength!
For this "Colors" series, we have improved the silicone base by making it slightly thicker than our previous models. This significantly increases durability, so even active cats can wear it with greater peace of mind.
*Please note that due to its structure, the silicone part cannot be replaced on its own.
Delivered with Love in Every Piece

The new "Colors" tags are also crafted one by one with care by me, MIHO.
As I engrave a cat's name, I can't help but let my imagination run wild, thinking, "What a cute name," or "What kind of face does this kitty have?" I truly love this time, as I feel the deep affection of the owner coming through, wrapping me in a warm feeling.
I never compromise on the alignment of the text or the beauty of the finish. Every item is inspected with a critical eye, and only those that pass are sent out to the owners and their cats.
The "Non-Dangling ID Tag Colors" allows your cat to be stylish without any burden. I would be delighted if you chose one as a protective charm for your precious cat!
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