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      【Announcement!】Cat Food Awareness Survey Report! What do pet owners prioritize when choosing cat food? 【Announcement!】Cat Food Awareness Survey Report! What do pet owners prioritize when choosing cat food? We surveyed 450 cat owners about their cat food preferences! We thoroughly investigated cat food habits, including what kind of cat food they give their beloved cats, what factors they prioritize when choosing it, and how much they spend on food per month. What cat...
      Children who drastically changed after their parents' divorce—Until I, a cat lover, was accepted as "family" by my beloved cat Children who drastically changed after their parents' divorce—Until I, a cat lover, was accepted as "family" by my beloved cat The moment a human welcomes a cat into their home, they feel like they've become family. However, it often takes a long and winding road for the cat to truly recognize their owner as family. My three beloved cats also seemed to have various struggles...
      7 Tips for Taking Cute Cat Photos with Your Smartphone (with Recommended Camera Apps) 7 Tips for Taking Cute Cat Photos with Your Smartphone (with Recommended Camera Apps) 7 tips for taking cute photos of your cat with your smartphone. We'll explain not only how to use your smartphone camera, but also how to elicit your cat's expressions. You'll be able to take adorable cat photos easily and quickly, without needing any special...
      For a rescue cat whose birthday is unknown: wonderful ways to celebrate and gift ideas for their "Gotcha Day" For a rescue cat whose birthday is unknown: wonderful ways to celebrate and gift ideas for their "Gotcha Day" "Our Cat Adoption Anniversary" is a celebratory day for rescued cats whose birthdates are unknown. We introduce recommended gifts for this special occasion, and ways to enjoy the day with your cat! Let's spend a special day together, expressing your gratitude with feelings of "Thank...
      My Beloved Cat Has Heart Disease... How to Cope with a Sudden Diagnosis of "Hypertrophic Cardiomyopathy" My Beloved Cat Has Heart Disease... How to Cope with a Sudden Diagnosis of "Hypertrophic Cardiomyopathy" It's difficult to detect heart disease in cats early, and it can even lead to sudden death. When our cat, Jiji, dislocated his leg, he was diagnosed with hypertrophic cardiomyopathy, and we began treatment. In this article, I'll detail the situation at the time and...
      No more neck irritation for your cat! 10 gentle cat collars No more neck irritation for your cat! 10 gentle cat collars Poponeko's cat collars are incredibly light and soft, which makes them less likely to cause neck hair loss. They are safe for both kittens and senior cats. We've carefully selected 10 particularly skin-friendly cat collars from our range, all designed with the utmost care for...
      [New Product] Perfect for summer outfits! USA cotton cat collars are now available [New Product] Perfect for summer outfits! USA cotton cat collars are now available Our new summer collection features retro pop cat collars made from USA cotton. The thin, soft cotton fabric, combined with colorful and bold designer prints typical of American design, is simply lovely. This is Poponeko's first collection using USA cotton, and we're proud of it...
      What happens when a cat is in heat? When does it start? A detailed explanation of what to watch out for. What happens when a cat is in heat? When does it start? A detailed explanation of what to watch out for. Many cat owners are concerned about their cat's estrus period. During this time, cats may exhibit unusual behaviors such as loud meowing, urine spraying, and aggression. This article will explain in detail when a cat's estrus period begins, what behaviors they exhibit, and how to...
      [New Product] We've created a Christmas cat collar that is "as cute as can be" while "minimizing the burden on your cat"! [New Product] We've created a Christmas cat collar that is "as cute as can be" while "minimizing the burden on your cat"! [Released 10/31] Poponeko's new Christmas cat collar is here! Weighing only 7g, it's designed for minimal burden and maximum safety for your cat. With 6 stylish bandana designs from Moda Fabrics and a choice of tape colors, make this Christmas with your beloved cat extra...
      [Real Medical Record] How long was the treatment period when my beloved cat dislocated its leg? [Real Medical Record] How long was the treatment period when my beloved cat dislocated its leg? Cats have excellent physical abilities, but some short-legged breeds like Munchkins can be clumsy and fall from cat trees. This time, I'll share how I dealt with my cat's dislocation and the treatment process, based on a fall accident in our home.
      Notice regarding a change in the attachment position of brand name tags on cat collars Notice regarding a change in the attachment position of brand name tags on cat collars The previous attachment point was located where it could rub against your cat's skin, and we have incorporated customer feedback about this causing irritation or itching. This change in specifications aims to bring us closer to the concept of a "cat collar that causes less...
      "Thank you for meeting such a servant." 4 moments when I'm glad I have a cat "Thank you for meeting such a servant." 4 moments when I'm glad I have a cat I'm so glad I have my beloved cat… Every cat owner has days when they feel that way. I've had many days when I felt I could only get through because I had my cat. This time, I'd like to share moments when I think,...
      Stylish and stress-free for cats! The popular "No-dangle ID Tag" now comes in a long-awaited multi-color range: "Colors." Stylish and stress-free for cats! The popular "No-dangle ID Tag" now comes in a long-awaited multi-color range: "Colors." Poponeko's very popular "Non-Dangling Pet ID Tag" now has a new "Colors" series! While retaining the burden-free design for cats, four new colors have been added. Stylish gold plates are used. We will custom-make a lightweight pet ID tag that causes minimal discomfort.
      What causes inappropriate urination in cats? How to deal with sudden litter box issues and prevention tips What causes inappropriate urination in cats? How to deal with sudden litter box issues and prevention tips Though often mistaken as intentional, there are actually reasons why cats fail to use the litter box. Stress and illness can cause accidents, but it's important to understand your cat's habits and ensure a suitable litter box environment. This article explains the causes, solutions, and...
      Cat Diet Methods! What Are Obesity Checks and Diet Management for Weight Loss? Cat Diet Methods! What Are Obesity Checks and Diet Management for Weight Loss? Obesity in cats carries the risk of various diseases. If your cat is overweight, they must go on a diet. We will explain in detail how much food to give a cat that needs to lose weight, how to feed them, and how to effectively...
      "It's so hard to figure out what they like..." Don't cats have way too many preferences when it comes to the "strength of petting"? "It's so hard to figure out what they like..." Don't cats have way too many preferences when it comes to the "strength of petting"? Even a simple phrase like "petting a cat" encompasses a wide range of preferences for pressure and technique, which vary from cat to cat. My three cats at home each prefer a different petting style, and it took some time for me to truly satisfy...
      Do elderly cats need vaccines? Veterinarian-recommended vaccination criteria and precautions Do elderly cats need vaccines? Veterinarian-recommended vaccination criteria and precautions Do senior cats need vaccinations? A veterinarian explains the immune system, vaccine effectiveness, and side effects in senior cats. We also cover the types of vaccines to get, the appropriate frequency, and precautions during vaccination. Let's correctly understand the necessity of vaccines to make the...
      [Written by a Veterinarian] Is your cat eating but still losing weight? It might be hyperthyroidism. Symptoms to check and treatment options. [Written by a Veterinarian] Is your cat eating but still losing weight? It might be hyperthyroidism. Symptoms to check and treatment options. Explained by a veterinarian. If your senior cat is eating but losing weight, or suddenly becoming more active, it might not be old age but "hyperthyroidism." If left untreated, this disease can strain the heart and kidneys, so early detection is crucial. We will detail...
      Ideal Hydration for Cats: Understanding Correct Water Intake Ideal Hydration for Cats: Understanding Correct Water Intake Why won't my cat drink water? If they don't get enough water, I worry about urinary stones and kidney disease. For cat owners concerned about their cat's hydration, we'll explain effective ways to hydrate your cat and how to choose a water bowl.
      What tastes do cats prefer? Is it true they dislike sour flavors? A vet explains in detail. What tastes do cats prefer? Is it true they dislike sour flavors? A vet explains in detail. When you give your cat a treat, you've probably seen them eat it with gusto. But do cats actually find it delicious? Cats are sensitive to "sourness," "bitterness," and "umami," but are insensitive to "saltiness" and cannot taste "sweetness" at all. This time, we'll delve...
      [2026 Latest] Yanaka-Sendagi: The Cat Town. A Guide to a Cat-Filled Stroll, from Lunch to Goshuin. [2026 Latest] Yanaka-Sendagi: The Cat Town. A Guide to a Cat-Filled Stroll, from Lunch to Goshuin. A cat-loving editorial staff member introduces a walking course in Yanaka-Nezu-Sendagi (Yanaka, Nezu, Sendagi), the "Cat Town." From the stray cat situation to trending cat sweets, cat protection cafes, and the search for the Seven Lucky Cats of Yanaka. Even if you can't meet them,...
      The weaklings' battle begins! Giji the cat's daily life, taking on a "sticky note" and carrying a "bathmat" The weaklings' battle begins! Giji the cat's daily life, taking on a "sticky note" and carrying a "bathmat" Cats have a talent for turning even the most unlikely objects into toys they feel compelled to battle. This time, I've compiled a list of unexpected items my slow-witted cat, Jiji, has challenged. Please, have a good laugh.
      [Written by a Veterinarian] 5 Habits to Prevent Dementia in Senior Cats and Key Points for Early Detection [Written by a Veterinarian] 5 Habits to Prevent Dementia in Senior Cats and Key Points for Early Detection Dementia can also affect older cats. Before symptoms like nocturnal crying and wandering appear, prevention and daily care are essential. In this article, a veterinarian clearly explains lifestyle habits to prevent dementia, how to recognize signs, and foods and supplements that protect brain health.
      Explaining the Important Roles, Diseases, Injuries, and Care of Cat Paw Pads Explaining the Important Roles, Diseases, Injuries, and Care of Cat Paw Pads A cat's plump paw pads are one of their most charming features. But did you know that they aren't just cute, but also play a very important role? We'll delve into the fundamental knowledge of cat paw pads that many people might not be aware...
      "What are you up to today?" The cold stare... A "deep skinship" session with my cat who came into the bathroom. "What are you up to today?" The cold stare... A "deep skinship" session with my cat who came into the bathroom. Bath time is an opportunity to get up close and personal with my beloved cat. Whenever my cat joins me in the bathroom, I feel like our bond deepens through this more intense skinship. Please laugh at our regular, "excessive skinship" that has become a...
      [Cat Toy Review] We gave them an automatic mouse toy... How did our beloved cats react? [Cat Toy Review] We gave them an automatic mouse toy... How did our beloved cats react? When you're busy with work, housework, or childcare and can't give your beloved cat enough attention, automatic cat toys can be a great help. This time, we're thoroughly reviewing an automatic moving mouse toy that's been gaining buzz for a while now. We'll share our...
      Ragdoll Characteristics and Temperament Ragdoll Characteristics and Temperament What is the Ragdoll's personality like? Are they easy to keep? With their blue eyes and fluffy coats, Ragdolls look just like stuffed animals. We'll delve into their history to uncover how they came to be, and explain in detail the characteristics of Ragdolls, such...
      [Veterinarian Explains] The Importance of Cat Health Check-ups: Tests, Frequency, and At-Home Care Guide [Veterinarian Explains] The Importance of Cat Health Check-ups: Tests, Frequency, and At-Home Care Guide Just like humans, cats need regular health check-ups. This article provides detailed information on the frequency and content of these check-ups, as well as post-check-up home care.